The cost of registering a trademark with the United States Patent and Trademark Office (USPTO) depends on your business goals, the number of classes you file under, and most importantly, the legal strategy behind your application.

We Offer Flat-Fee Trademark Pricing at Ospina Law

At Ospina Law, we offer transparent, flat-fee pricing for business owners in New Jersey, Bergen County, New York and clients across the 50 states. If you are working with our full service trademark law firm, your investment includes:

Trademark Registration Package: $2,000 + USPTO Filing Fee ($350 first filing class)

This includes:

• 1 trademark application (name, logo, or slogan)
• Comprehensive trademark clearance search
• Attorney opinion letter and risk analysis
• Strategic application drafting to minimize refusals
• USPTO filing
• Ongoing monitoring and updates
• Responses to non-substantive office actions (disclaimers, specimen requests)
• Direct access to a trademark attorney before and after filing

Trademark registration through the United States Patent and Trademark Office (USPTO) typically takes:

• 8–12 months for a standard application
• Faster timelines may apply depending on filing basis and issues raised

However, most clients we work with start seeing progress within:

• 4-5 months (initial USPTO review)
• Publication for opposition shortly after approval
  

Delays can happen if:

• The application is not drafted correctly
• There are conflicts with existing trademarks
• The USPTO issues an office action

That’s why working with a trademark lawyer ensures your application is positioned for the strongest and fastest approval possible.

Filing a trademark application with the USPTO without a lawyer is one of the biggest mistakes we see from business owners.  Filing a trademark by yourself is not something I would recommend.

Tannia Ospina, a NJ trademark attorney can help you:

• Conduct a comprehensive clearance search

• Choose the right classes and descriptions for your trademark application

• Advocates for you before the USPTO

• Avoid costly refusals or rebranding

• Build a trademark portfolio that is actually enforceable

At Ospina Law firm, we represent small business owners, e-commerce companies, restaurants, franchises and growing brands who want their trademarks done right the first time.

The real questions aren’t 

👉 “Can I file?”

It’s: “Will my trademark application actually protect my brand?”

It’s: “Will my trademark application actually get approved?”

® Can I switch from ™ to ®?

Yes but only after your trademark is officially registered with the United States Patent and Trademark Office (USPTO).

Here’s what business owners need to understand:

• ™ (Trademark) → You can use this at any time to signal that you are claiming rights in your brand name, logo, or slogan
• ® (Registered Trademark) → This can only be used once your trademark is federally registered and approved

Using the ® symbol before registration is finalized can expose your business to legal risk and potential penalties, something we help our clients avoid from day one.

After your USPTO federal trademark application is approved by the USPTO, it is published for opposition.

This means:

👉 Other parties have 30 days to challenge your trademark if they believe it conflicts with their. If an opposition is filed, your case goes before the Trademark Trial and Appeal Board (TTAB), which is essentially a litigation-style proceeding.

At this stage, you may need:

• Legal arguments and evidence
• Negotiation or settlement strategy
• Full trademark litigation support

This is where having a trademark litigation lawyer becomes critical.

At Ospina Law, we:

• Defend trademarks against opposition
• Negotiate resolutions to protect your brand
• Build strategies to avoid opposition from the start

The best trademark strategy is one that anticipates risk before it happens. That’s why we handle it.